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HomeBusinessThe last word information to social media picture sizes

The last word information to social media picture sizes

Create picture-perfect posts

It’s no secret that a web based presence is a “will need to have” for ventures of all sizes. Among the best methods to enhance your positioning throughout all social networks is thru consistency of voice and branding — this consists of discovering the fitting social media picture sizes in your marketing campaign.

Your high precedence ought to be ensuring your voice matches the audience for every social channel. Nevertheless, offering a constant look in your model is significant, which makes figuring out the fitting measurement graphics obligatory initially of your mission.

Among the best methods to perform each of those branding targets is thru visible design.

As you go to the main social media platforms, you would possibly initially see little consistency in social media picture sizes. Nevertheless, as these web sites evolve and replace their choices, it turns into simpler and simpler to make use of your design abilities to create a recognizable model throughout the spectrum of web sites.

Studying the most effective picture sizes will take you far.


This “cheat sheet” presents you a quick information to the most effective picture sizes for a number of websites (together with Fb, Instagram, LinkedIn, YouTube and TikTok), sorted by social website. It will show you how to develop the most effective technique for every of your campaigns.

We additionally offer you fundamental demographic info for every social platform so that you could be greatest knowledgeable when choosing the place to put up your adverts and attain your final objective of higher gross sales. You would possibly even discover some hidden gems.

With this info at your fingertips, you possibly can develop a constant branding presence whereas assembly the required dimensions of the web site.

Social media picture sizes and necessities

The necessities for model social media photos change repeatedly. Our cheat sheet assures that you’re ready to remain forward of the educational curve in 2021.

Flint Co Web Image Example

For those who design web sites utilizing GoDaddy Web sites + Advertising, integration on social media is baked in. And if you happen to want a bit assist rising your social networks, GoDaddy Social has your again.

Associated: Easy methods to create a content material calendar

Fb picture sizes

Fb presents all kinds of alternatives for sharing photos. Though private accounts are usually restricted to profile photographs and canopy photographs, working ads and utilizing enterprise pages creates much more alternatives for sharing visible content material.

Fb is the hottest of all social media platforms, in response to a research from (which will likely be referenced all through the rest of this cheat sheet). Fb is primarily utilized by folks ages 25 to 50, making it the proper platform for promoting to a wider viewers. For the reason that website is used moderately casually (in contrast to workplace-centered social media platforms like LinkedIn), Fb adverts are perfect for promoting house items, clothes and present objects.

Picture model Picture measurement
Fb profile image 170 x 170 pixels on desktop

128 x 128 on cellular

Fb cowl picture 820px x 312px
Fb content material picture 1200px x 630px
Fb shared hyperlink graphic 1200px x 630px

Facebook profile picture 170 x 170

Facebook cover 820 x 312

Facebook Content Image sizes

Instagram picture sizes

Instagram is legendary for its visuals, so the platform has very particular tips for what works and what doesn’t when it comes to social media picture sizes. Whereas it’s straightforward to edit your photographs instantly on the app, if you happen to’re working sponsored posts or ads for Instagram’s world viewers, it’s sensible to have them already scaled and deliberate earlier than posting.

Instagram is the fourth hottest platform, making it one other nice contender for promoting.

Since its inception, Instagram has change into a large platform for ads and sponsored accomplice posts. Instagram is especially utilized by folks ages 26 to 35, making it preferrred for sellers advertising to millennials .

Picture model Picture measurement
Instagram profile image 110px x 110px (min)
Instagram content material picture 1080 x 1080px
Instagram shared hyperlink graphic 1080px x 1920px

110px x 110px (thumbnail)

Instagram Profile Picture 110 x 110

Instagram Content Image sizes

Instagram shared link graphic sizes-2

LinkedIn picture sizes

Having a definite picture on LinkedIn gives the look of a cohesive model, even if you happen to’re a brand new small enterprise. Guarantee that you’ve all of your bases coated on LinkedIn, together with a profile picture, cowl picture and shareable property for what you are promoting LinkedIn web page.

LinkedIn is exclusive due to its angle. The place social media platforms like Fb and Pinterest are usually geared towards informal posts, LinkedIn is all enterprise, on a regular basis, making it good for small retailers trying to promote business-related provides and/or companies. Be aware that LinkedIn customers are primarily within the 36 to 50-plus crowd.

Picture model Picture measurement
LinkedIn profile image 400px x 400px

300px x 300px (firm emblem)

60px x 60px (sq. emblem)

LinkedIn background/cowl picture 1584px x 396px

1536px x 768px (enterprise cowl picture)

646px x 220px (banner picture for firm pages)

1128px x 376px (hero picture)

LinkedIn private profile/firm picture 1104px x 736px
LinkedIn shared hyperlink graphic 1104px x 736px

Linkedin Profile Picture 400 x 400

Linkedin image sizes for cover, banner, and hero image-2

Linkedin personal profile image sizes

Linkedin shared link graphic sizes

Medium picture sizes

These of us who run articles on Medium ought to perceive the fundamentals of picture sizing on the platform. Have your profile image, background picture, content material visuals and shared hyperlink graphics all arrange earlier than posting to provide your items a cohesive {and professional} look.

Medium permits its customers to put up long-form articles on the subject material of their alternative, offering a singular different to conventional running a blog. Medium primarily hosts an viewers of males ages 26 to 50, making it the perfect platform for advertising to guys who take pleasure in opinion articles.

Picture model Picture measurement
Medium profile image 1000px x 500px (max)

60px x 60px (publication avatar)

Medium background picture 820px x 312px
Medium content material picture 1200px x 630px
Medium shared hyperlink graphic 1200px x 630px

Medium Profile Picture 1000 x 500

Medium background image 1500 x 750

Medium content image sizes-2

Medium shared link graphic sizes

Pinterest picture sizes

Pinterest is a visual-centered platform that emphasizes photographs and shareability.

For those who plan on utilizing Pinterest as a platform for sharing your work, deal with getting the board cowl photographs and expanded pins proper.

These are the visuals that draw the attention most successfully on this platform.

Pinterest is a singular website when in comparison with Fb and Twitter as a result of it depends much less on particular person posting and extra on sharing pins and including them to boards. This platform can also be distinctive in its viewers, which consists largely of girls over the age of 35.

Picture model Picture measurement
Pinterest profile image 165px x 165px
Pinterest board cowl picture 222px x 150px
Pinterest expanded pin 236px x scaled peak
Pinterest shared hyperlink graphic 735px x 1102px (pin preview)

600px x 600px (board show)

Pinterest 165 x 165

Pinterest Board Cover Image 222 x 150

Pinterest Expanded Pin

Pinterest shared link graphic sizes

TikTok picture sizes

TikTok is a superb platform for displaying merchandise briefly to a youthful viewers. Seemingly random merchandise like lash carry kits and reversible octopus plushies have seen astronomical development because of virality on TikTok. Make sure that your photographs and movies on TikTok are spot-on and research the algorithm, and also you’ll be arrange for viral success.

Coming in because the seventh hottest social media platform, TikTok is a HUGE platform for folks of their teenagers and early 20s. Advertisers typically sponsor posts on TikTok from well-known influencers, however it’s additionally attainable to create a enterprise account to characteristic your personal merchandise.

Picture model Picture measurement
TikTok profile image 200px x 200px
TikTok picture measurement 900px x 300px
TikTok content material picture 1080px x 1920px

1:1 or 4:5 facet ratio (video)

Tiktok profile picture 200 x 200

Tiktok Image Size 900 x 300

Tiktok content image


Tumblr could be likened to a mix of Twitter, Pinterest and Medium. Customers can share their ideas in brief micro-blogs, curate pages with aesthetically pleasing visuals and even craft long-form posts for his or her viewers.

Tumblr hosts a spread of ages throughout its consumer base, from 18 to 50 years outdated. That is possible as a result of the location caters to a big selection of pursuits and fanbases. Hold this in thoughts when researching your promotion choices.

Picture model Picture measurement
Tumblr profile image 128px x 128px
Tumblr header measurement 3000px x 1055px
Tumblr content material picture 500px x 750px

Tumblr Profile Picture 128 x 128

Tumblr header size

Tumblr content image

Twitter picture sizes

Twitter is a majorly text-based platform, however photographs typically assist seal the deal for likes, feedback and retweets on the platform. Profile photos and headers ought to particularly be spot-on: Make sure that all the things traces up the way in which you need earlier than racking up the followers.

Twitter, which as soon as hosted a really younger age group, is now largely utilized by males ages 26 to 50, with a not-insignificant portion of males over the age of fifty. Twitter could be an efficient platform for small companies trying to amplify their merchandise/companies to this viewers.

Picture model Picture measurement
Twitter profile image 400px x 400px
Twitter header measurement 1500px x 500px
Twitter shared hyperlink graphic measurement 800px x 418px

1:9:1 facet ratio (video)

Twitter profile picture 400 x 400

Twitter head 1500 x 1500

Twitter shared link graphic sizes

YouTube picture sizes

YouTube is all about visuals, and designing your thumbnails is very important for a profitable video.

Exhibit your model’s tone and angle with vivid colours and easy, eye-catching textual content.


YouTube caters to a youthful viewers, with a big portion of their viewership (17%) underneath age 25, and 41% between the ages of 26 and 35. YouTube runs a large promoting operation, with companies both buying adverts to be performed earlier than or throughout movies, or instantly sponsoring influencers. Very like TikTok, think about the potential virality of movies and merchandise when planning to promote on YouTube.

Picture model Picture measurement
YouTube profile image (channel icons) 800px x 800px
YouTube cowl picture 2560px x 1440px (desktop)

1546px x 423px (internet + cellular)

YouTube content material photos 16:9 facet ratio (video)

3840px x 2160px (HD)

YouTube shared hyperlink graphic 1280px x 720px (customized video thumbnail)

Youtube profile picture 800 x 800

Youtube Cover Photo 2560 x 1440

YouTube content image sizes

Youtube shared link graphic sizes

However wait — there’s extra!

The visible aspect of social media is at all times evolving. Listed here are some extra assets that dig deeper into all of those areas:

Fb assist heart

Instagram photos

LinkedIn profile image dimensions

LinkedIn Firm Web page picture dimensions

Medium image sizes

Medium Publication Photos

Customizing Your Twitter Profile

Creating Channel Artwork for YouTube

YouTube Video Decision

YouTube Channel Icon Picture

TikTok Help

For those who want further social assist, the consultants at GoDaddy Social might help. We’ll handle your on-line presence so you’ve got extra time to develop.

This text consists of content material initially revealed on the GoDaddy weblog by Chris Carfi.




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